In the world of business, true success can seem elusive. Isn’t it just for the cut-throat? For the Musks and the Zucks of the planet? How can the rest of us get by - never mind thrive - when there are so many challenges and setbacks involved with running a business?
Luckily, that’s the scary opener over with - and there is a solution. More and more small business owners are turning to business coaching to help them navigate the rough seas of entrepreneurship. These business owners are getting the inside scoop on how to build a successful, sustainable business. And they don’t even have to rip off their customers, steal anyone’s data, or name their children X Æ A-XII.
Business advisory is more affordable than you might think. One-on-one coaching could help you achieve your goals if you give it a red-hot crack.
Business coaching involves working with a trained coach to develop the mindset, skills and strategies needed to be successful in business - whatever that means for you.
Business coaches work one-on-one with entrepreneurs and business owners to clarify their goals, identify obstacles and develop a plan of action to overcome them. The overall gist here is growth, but business coaching (AKA advisory) can cover a range of topics - from sales and marketing to team building and leadership development.
Ultimately, it all depends on what you, as the business owner, want to get out of the partnership.
Your business coach becomes your sounding board, your wing person and your support system all in one. They provide both emotional support and practical guidance whenever you face challenges or setbacks, which is golden in keeping you motivated.
They’re also there to keep you accountable. So no slacking off - sorry. A business coach keeps you on track and makes sure you’re ticking off all the actions needed to achieve your goals. At the same time, they can help make sure you’re not overdoing it or heading towards burnout.
If you’ve been relying on Google to unearth the answers to business superstardom, you’re wasting your time. Every business is different, so the one-size-fits-all advice flying around the internet doesn’t actually fit anyone. Except for this blog, of course.
Business coaches work with you to understand your unique circumstances, so they can create a personalised plan that’s tailored to your goals. Need to mould your business around your family life? Got a financial target you want to hit in five years? Struggling to carve out a place in the market? Wherever you’re at, your coach can meet you there and get you where you want to be.
With personal advice guiding the way, business owners can expect to get results faster than with generic info.
Running a business calls for an impressive set of skills, and this can throw people off. For example, say your passion is all about making little crochet socks for mice, but now you’ve also got to learn about sales, marketing, finance and leadership. You don’t remember signing up for all of that - and you’re not sure where to start.
A business coach will identify the areas where your skills need a little touch-up (or more). They can provide you with the training and resources to plug the gaps within your skillset, so you can emerge as a more well-rounded, effective business owner.
Struggling to see the forest for the trees? Welcome to the world of owning a business. It’s easy to get lost in day-to-day operations, and to struggle to zoom out and take a fresh look at the business every now and then.
Thank BOM for business coaches. They can provide you with fresh perspectives and new ideas that you might have missed. Cue many lightbulb moments where you break through mental barriers and find new answers to old problems.
Yes - running a business is a marathon, not a sprint. But you’re wasting time trying to figure everything out on your own. A business coach can help you identify and overcome obstacles, develop the right strategies, and keep you on track to achieve your goals.
You’ll get to see results faster, and with less stress and frustration. Win-win.
There are no extra points when you go it alone in business. Working with a business coach means you get invaluable support in all the important places, straight from a business expert.
Whatever stage you’re at right now, opting for business advisory could be a smart next move. To chat about this some more, book an obligation-free call with BOM.